About Us

Our Story

Tuque began with a simple observation.

While living in Canada, sun protection felt effortless. People didn’t pause their day to protect themselves—it was built into what they wore. Protection wasn’t an extra step. It was simply part of life.

Returning to India, the contrast was clear.

Sun protection often meant sunscreen—applied, reapplied, and waited on. It took time. It felt uncomfortable. And most days, it was skipped.

But the sun doesn’t wait.

Tuque was created for people in motion—for runners, commuters, travelers, and everyday movement. We believe protection should feel natural, not repetitive or intrusive.

Our garments are designed with built-in sun protection that works the moment you put them on. No stickiness. No reminders. No interruptions. Just thoughtful design that moves with you.

Because time matters.

Because comfort matters.

Because modern life deserves better.

Tuque isn’t about avoiding the sun.

It’s about moving through it—freely, confidently, and protected.

Our Story

Tuque began with a simple observation.

While living in Canada, sun protection felt effortless. People didn’t pause their day to protect themselves—it was built into what they wore. Protection wasn’t an extra step. It was simply part of life.

Returning to India, the contrast was clear.

Sun protection often meant sunscreen—applied, reapplied, and waited on. It took time. It felt uncomfortable. And most days, it was skipped.

But the sun doesn’t wait.

Tuque was created for people in motion—for runners, commuters, travelers, and everyday movement. We believe protection should feel natural, not repetitive or intrusive.

Our garments are designed with built-in sun protection that works the moment you put them on. No stickiness. No reminders. No interruptions. Just thoughtful design that moves with you.

Because time matters.

Because comfort matters.

Because modern life deserves better.

Tuque isn’t about avoiding the sun.

It’s about moving through it—freely, confidently, and protected.